Friday, April 23, 2010

What does CSR means in my words...!!!

What does CSR means in my words...!!!

प्रस्तुतकर्ता Aditi Foundation पर ५:२७:०० AM

Let me explain you all what CSR means to me. Corporate Social Responsibilities is called Corporate Social opportunity,is a concept where organizations consider the interests of Society by taking responsibility for the impact of their activities on customers,suppliers, employees,shareholders,communities and other stakeholders as well as the environment. This obligation is seen to extend beyond the statutory obligation to comply with legislation and sees organization voluntarily taking further steps to improve the quality of life for employees and their families as well as for community and society at large.

In crowed market places,companies srtrive for a 'UNIQUE SELLING POINT',...Which can seprate them from the competition in the minds of consumers. CSR can play a role in building customer loyality based on distinctive ethical values. Several major brands on ethical values Bussiness service organizations can benifit too.

Corporations are keen to avoid interference in their bussiness through taxation or regulations. By taking substantive voluntary steps, they can persuade governments and the wider public that they are taking issues such as health and safety, diversity or environment seriously, and so avoid interventions. This also applies to firms seeking to justify eye catching profits and high levels of boardroom pay. Those operating away from their home country can make sure they stay welcome by being good corporate citizens with respect to labour standards and impact on the environment.

As corporations pursue growth through globalization, they have encountered new challenges that impose limits to their growth and potential profits. Governments regulations,tariffs,environment restrictions and varying standard of what constitutes labour exploitation are problems that can cost organizations millions of dollors. Some view ethical issues as simply a costly hindrance.Some companies use CSR methodologies as a strategic tactic to gain public support for their presence in global markets helping them sustain a competetive advantage by using their Social contributions to provide a subconcious level of advertising. Global competitions places particular pressure on multinational corporations to examine not only their entire supply chain,from a CSR perspective for building a reputation for unite integrity and best picture.




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